Featured case studies ↓
Design philosophy ↓
Human touch is important when designing digital products
When Disneyland opened they observed where guests are naturally walking.
And later formalized these routes into official pathways.
Coming up with effective solutions should be the main goal of design.
Experiences ↓
I am a Product Designer with over five years of experience creating intuitive and impactful digital solutions. I specialize in designing for B2B SaaS and complex web platforms, with expertise in user research, prototyping, and delivering scalable solutions that align with business objectives. My design philosophy focuses on crafting user-centered experiences that drive measurable results while solving real-world challenges.
Leaderships & Learnings
Leaderships ↓
Beyond design responsibilities, I took a significant lead in conducting user interviews. This involved planning, executing, and synthesizing insights from over 80 interviews with clients globally, ensuring the designs were deeply aligned with user needs and expectations.
A few brands I interviewed for product feedbacks directly with
Learnings ↓
While I deeply resonate with this philosophy of learning from diverse sources, I believe that stepping outside my echo chamber requires more than passive observation—it demands active engagement. This is why I constantly seek out workshops and experiences that challenge my perspective and broaden my skill set. From design sprints to interdisciplinary collaborations, these hands-on opportunities allow me to immerse myself in new ideas, methodologies, and ways of thinking, fueling my growth as a designer.
